Kevin Ross: The Vocal Beast You Haven’t Heard Of (Yet)
Have you seen those new Glade Holiday Scent commercials? Yeah, those Glade candles smell great, but the commercials are showstopping because of the crooner that takes center stage in them. If you haven’t heard of him yet, his name is Kevin Ross, and he is a vocal beast.
The music industry can be all about smoke and mirrors, a final presentation meant to mask all of the hard work and dedication that came before. There are droves of artists out there simmering just below the surface, waiting for their chance in the spotlight. And Kevin Ross has been at it for a long time. I’ve been following Ross’ career since way back in 2007 when I came across this video:
I was immediately struck by that classic voice, colored with contemporary affectations. The song, “So Incredible”, may sound like it is from Motown’s golden era, but it is one of his own. As a graduate of the Berklee College of Music, he’s got bona-fide musical chops. And while on the path to his singing career, he’s worked behind the scenes. Most notably, he’s written on Trey Songz newest album (“What’s Best For You”, “Touchin’ Lovin'”). But he’s got way to much talent to keep that voice hidden.
So over the years, bits and pieces of his work have found their way onto the internet. Check out two of his earlier tracks “Never Said” and “Hurts” below.
Now backed by Motown Records, Kevin Ross is on the verge of stardom. On September 16, he released his first EP Dialogue In The Grey. The four track set, featuring the likes of Ne-Yo and T.I., highlights that area between extremes like life and death, love and hate, and right and wrong. In his view, it is that grey area where most of us live.
“Don’t Say You Will” sounds incredibly dark, speaking on a lover that says one thing but does another. Ross’ voice glides through the track, performing impossible runs that meld seamlessly without sounding like exercises in vocal acrobatics. “Overrated” chronicles a ladies’ man that has grown tired of the rotating carousel of women. The midtempo tune boasts an addictive chorus and breezy delivery that matches the song’s somber tone. “Money Over Love” is lounge ready with its laid-back piano backing. Ross displays both the strength and delicacies of his voice as he laments loving a girl who continually chooses money over him. The closer “Dream” is a soaring song about not wanting to sleep because reality is just too good. The marching bass and Ross’ impressive vocal range captures your attention from the first note. No wonder why it is a featured song in the Beyond the Lights.
Each track shines so bright that it is impossible to pick one as the standout. But one thing is certain, nobody else is making grown man music like this. Listen to the entire EP below:
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